World Series of Poker® Launches #RoadToTheTable Tournament with 14 Influencers Battling to Become Poker Legends
This brand-new campaign will launch the first of its many phases across the US this week, in which the influencers, split into five teams, will be paired with real life WSOP® mentors to master the game and become poker legends!
The path to becoming a WSOP® legend
In a special one-off event, WSOP® will unveil the identities of the mystery influencers live on Instagram from this week. Viewers will have the unique opportunity to watch as the invited influencers open their secret WSOP® boxes to reveal their competitors, react live to their competition and rate their own poker skills.
The influencers – from a range of content realms including automotives, comedy, gaming, filmmaking, sports and fitness – will be coached by some of the best WSOP® players in the world and strive to learn all the tricks and techniques behind the game. In December, the influencer teams will compete against each other face-to-face at an undisclosed location in the US.
WSOP® will also take poker fans on an amazing #RoadToTheTable with live videos and exciting opportunities to interact with their favourite WSOP® legends and influencers alike. The free-to-play poker game is already loved by millions of players around the world, featuring countless exciting game modes, tournaments and special events.
Commenting on the campaign, General Manager of WSOP®
About World Series of Poker®
WSOP® is the official free to play app of the World Series of Poker®, and the world's most downloaded free poker game. Home to millions of poker players across tablets and mobile, the game features countless exciting game modes, tournaments and special events while rewarding its best players with authentic virtual WSOP® prizes and poker-player trophies and glory.
1 WSOP® and World Series of Poker® are both registered trademarks owned and licensed by Caesars Interactive Entertainment LLC
2 According to Data.ai, World Series of Poker® is the world's most popular free-to-play Poker (Casino) game by worldwide downloads from Jan -
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